Google launches Social Search

by Christian Grantham - 2:00 pm - October 26th, 2009

(via @bjtitus) This is awesome. I just gave it a try on Google search and it’s not active yet, but the Google blog says it should be up by the end of the day. Watch the video above to see what the new feature allows you to do.

Your friends and contacts are a key part of your life online. Most people on the web today make social connections and publish web content in many different ways, including blogs, status updates and tweets. This translates to a public social web of content that has special relevance to each person. Unfortunately, that information isn’t always very easy to find in one simple place. That’s why today we’re rolling out a new experiment on Google Labs called Google Social Search that helps you find more relevant public content from your broader social circle. It should be available for everyone to try by the end of the day, so be sure to check back.

If you can’t watch the video above, it basically shows results from your social graph, those within your social networks listed in your Google profile. These results will display on the Google search page near the bottom of the page in its own section. You will need to be logged into you Google account. Here is my Google profile, as an example.

Why should you care? Now you can get relevant information from more trusted sources: your social network. It also places your content before your social network in a very relevant and targeted way.

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2 Responses to “Google launches Social Search”

  1. Rob says:

    I’m suspicious. Here’s this Belgian woman claiming to be a Google software engineer, when logic and experience tell us her real expertise is probably making waffles and eating French fries with mayonnaise.

  2. Dolly says:

    Hello,
    It is remarkable, rather useful idea
    Dolly

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