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Superheroes


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Mr. Godin writes about the super among us…

As far as I can tell, there’s no demographic formula for determining who will make a difference. It doesn’t seem to matter where you were born, how much money your parents made or where you went to college. Sure, a head start in those areas makes it more likely that you’ll end up in a position of leverage. But it seems as though that isn’t enough.

Superheroes don’t have a look, but they definitely have an attitude. They’re